NXP Company Launches NFC Tags Designed For DPP

Sep 11, 2025

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The EU Digital Product Passport (DPP) is a key digital tool launched by the EU based on the Ecodesign of Sustainable Products Regulation. Its core goal is to promote sustainable transformation of the product value chain through full lifecycle data transparency, strengthening market regulation and consumer protection.

Simply put, the EU Digital Product Passport (DPP) serves as a "digital identity card" for products sold in the EU. Its core goal is to provide transparency throughout the entire product lifecycle, from production to end-of-life. This includes information such as the product's name and brand, the source of its materials, carbon emissions during production, the easiest way to repair a product if it breaks, and the environmentally friendly disposal method for its end-of-life. This helps people understand whether a product is truly "sustainable."

The purpose of this initiative is straightforward: previously, consumers seeking environmentally friendly products relied on advertising alone, while businesses seeking to manage their supply chains were often unclear. Now, with this "digital identity card," consumers can clearly understand a product's true environmental performance, and businesses can better monitor their supply chains, avoiding pitfalls such as "unsustainable" or "questionable material sourcing." Ultimately, this will gradually push the entire market towards a more sustainable direction.

However, not all products are covered. Exceptions include food and pharmaceuticals, which are specifically regulated. Handicrafts made by small workshops may also be subject to less stringent requirements. The mandatory requirement will begin with batteries in 2027, and will apply to nearly all covered products by 2030. If businesses prefer not to manage this data themselves, they can find specialized service providers to store and process it. However, if they manage this data themselves, they will need to maintain a backup to prevent data loss.

 

NXP launches NFC tags designed to meet DPP requirements

 

With the mandatory EU Digital Product Passport (DPP) regulations approaching in 2027, the digital recording and secure management of product information has become a key focus for manufacturers across various industries. Against this backdrop, NXP Semiconductors, a leading semiconductor manufacturing and design company, has launched the NTAG X DNA, a Category 4 secure connectivity NFC tag specifically designed to meet DPP requirements. This innovative solution provides innovative solutions for product traceability, anti-counterfeiting, and regulatory compliance.

In terms of core performance, NTAG X DNA offers numerous advantages. In terms of storage and transmission, it features 16KB of high-density storage, ensuring secure storage and convenient access to critical product information even when the device is powered off, paving the way for subsequent verification and authentication operations. Furthermore, its high data transmission rate of 848 kbps represents a significant improvement over previous generations, delivering a smoother user experience and significantly improving information exchange efficiency.

 

The tag also excels in compatibility and interface design. It supports the ISO/IEC 14443-4 standard and is compatible with both NFC and I2C protocols, allowing it to work seamlessly with any NFC-enabled mobile device. Mobile devices can securely transmit data to other devices via I2C or NFC. Directly connecting to a microcontroller (MCU) also enables comprehensive device diagnostics, allowing users to access cloud-based assistance via their NFC-enabled phone when encountering issues. This provides convenient and efficient operation.

Security is a key highlight of the NTAG X DNA. It features a unique and secure NFC authentication mechanism and leverages NXP's EdgeLock 2GO credential transfer service, providing users with a highly secure authentication experience. Furthermore, even if the device cannot be powered on, the tag erases sensitive information stored on the device, effectively protecting user privacy and eliminating the risk of data leakage. Furthermore, the EdgeLock 2GO service handles the issuance of UIDs (unique identifiers) and certificates, as well as the generation of additional certificates, ensuring the uniqueness and security of product identity from the very beginning.

NTAG X DNA's highly secure authentication solution is suitable for a wide range of applications, including healthcare, smart home, mobile devices, gaming accessories, peripherals, and industrial applications. Alasdair Ross, Senior Director of NFC IoT Security at NXP Semiconductors, stated that this securely connected NFC tag, with its dual-interface functionality, allows users to easily access device information, complete authentication, and register with the system with a single touch, significantly enhancing the consumer experience.

 

NTAG X DNA is tailor-made for the EU's upcoming mandatory DPP regulations. These regulations require digital recording of crucial product information, such as ingredients, origin, and lifecycle. NTAG X DNA makes it easier for manufacturers to comply with these new requirements by enabling secure storage and convenient access to this information. Its unique authentication mechanism and unique identification effectively curb the flow of counterfeit and substandard products into the market, safeguarding market order and protecting consumer rights.

 

How much growth will the implementation of DPP bring to the NFC market?

SYNTEK

According to Verified Market Reports, the European NFC tag market was valued at US$1.85 billion in 2022 and is projected to reach US$3.83 billion by 2030, with a compound annual growth rate of 9.6% from 2024 to 2030. The mandatory implementation of DPP is one of the key factors driving this growth.

Starting February 18, 2027, certain types of batteries will be subject to mandatory DPP regulations, with clothing and consumer electronics also being prioritized. By 2030, many products on the EU market are expected to be subject to DPP requirements. NFC, due to its greater security, data updateability, and environmental adaptability compared to QR codes, is an ideal choice for carrying DPP information. This will compel manufacturers to integrate NFC tags into these products, directly driving growth in the NFC market.

Take the battery industry as an example. In the future, a large number of industrial batteries on the EU market will need to be equipped with digital passports, meaning that every battery will likely require an NFC tag. Similarly, the number of textiles and consumer electronics products is enormous, and as DPP requirements gradually implement, demand for NFC tags in these products is expected to surge.

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